There seems to be a big misconception that ‘Branding’ is just your logo. NOPE!! Branding is your visual identity, tone and how you want your customer to feel about your brand.
An example of my branding for Summer Street Creative. I regularly reference my colors, textures and tone. I apply to all platforms, both in print and digitally.
Having the start of branding is awesome – pat yourself on the back for having that all together! But now what?
Are you:
- Using all this affectively on all channels in your business?
- Giving a great brand experience?
- All over the place – what do you mean style identity sheet?
- Not even started on branding – and feel completely lost?
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